Saturday, 20 June 2015

Strategic Management


This module is quite challenging for us as this module has no particular text book we must use. Our lecturer is a well experience lecturer as he gave a lot of readings and interesting examples of business strategies to us. He mentioned that a successful business doesn't always use the same strategies all the time as business market varies all the time. He further mentioned that Strategic Management is a module for us to study and think on how to be an Employer instead of an Employee. Although we have no particular text book to refer, but our lecturer recommended us to use the famous book written by Michael E. Porter ; Competitive Strategy Techniques for Analyzing Industries and Competitors. It is a very good book to be read. We all appreciate of what he taught us.

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